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Certified Design Thinking Professional (CDTP)

Industries of the 21st century, regardless of their range of focus, realises that design-thinking is a highly regarded means to solving problems for users of their products and services.

Success usually requires achieving scale while continuously innovating, which is one of the most challenging aspects businesses face today. Source: MIT

Course Overview

Design thinking is more about doing than thinking. It has a bias towards doing and making, over thinking and meeting. It embraces experimentation and prototyping to ensure the solutions created meet to achieve the projected outcomes.

Target Audience:

Highly applicable for start-up owners, anyone in sales & marketing, product and business development, or anyone driven to stay in the forefront of new ideas and innovations, fueled by design thinking.

Participant Prerequisites

Candidate must have a pass in SPM English

Course Objectives

Upon completion of this course, you will be able to:

Confidently understand customer needs, ask the right questions, and prioritize problem-solving while generating meaningful collaboration solutions.

Course Outline

The following items describe the outline of the course:

Day 1:

Introduction & Empathize

  • Introduction & Ice Breaker

  • The Design Challenge

  • Zooming 10,000 feet to the Organization

  • Let’s Ask Killer Questions

  • Identifying Roadblocks to Innovation

  • A brief Introduction to Design Thinking

  • Understanding Empathy through Grandma

  • Interview the User using the Empathy Map

  • Customer Persona 1.0

  • Customer User Journey

  • Sharing Findings

  • Wall of Clues – Part 1

Day 2:

Define

  • Wall of Clues – Part 2

  • From Clues to Hunches

  • Consolidating Hunches to Themes

  • Build a Point-of-View Statement

  • How Might We …

Day 3:

Ideate, Prototype & Test

  • Let’s talk Ideas

  • Idea Voting & Discussion

  • Consolidating Ideas to Solutions

  • Building Prototypes of Solutions

  • Introduction to Figma

  • Final Presentation

Day 4:

Prototyping

  • Building an MVP – Part 1

  • Understanding UIUX and User-friendliness

  • Building an MVP – Part 2

  • The Anatomy of a Good Pitch Deck

  • Building a Pitch

Day 5:

Test & Pitch

  • Testing with Live Customers

  • Reiteration

  • Advocating Design Thinking or Innovation

  • Collating Test Data & Presenting

  • Test & Feedback

  • Final Presentation

Course Materials

The following materials are included as part of the course:

  • iTrain Asia official digital curriculum

Exam Format

The Design Thinking Executive Certification exam consists of 50 Multiple Choice Questions, with a Passing Score of 70%. You will receive a Certification upon Passing the Exam.

CDTP - Certified Design Thinking Professional

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